R/GA’s Nick Law on Advertising Trends (Media Beat 2 of 3)



R/GA chief creative officer Nick Law discusses advertising trends in the second installment of this week’s Media Beat interview. One major change he’s seeing? The number of projects produced in a year has grown to thousands per year for R/GA, compared to hundreds in the past. Each seems smaller than the last, a trend he expects that to continue as tools like social media become part of the advertising picture.

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