For PPC #digitalmarketers all over the world, 2020 was a year of adaptation, flexibility, and change, as it brought about a massive shift in consumers’ online behavior.
5 Important Google Ads Trends Paving the Way for #PPCMarketing in 2021:
1. The loss of critical data will continue into 2021.
2. Automation is becoming even more critical to Google Search campaigns.
3. Google rolled out its new Discovery ads.
4. PPC marketing now allows voice search optimization.
5. Strategy and diversification are essential in the age of no third-party data.
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Without the right #GoogleAds experience, navigating this space during a time of so much change can be daunting. Hiring a digital advertising agency and video team might be just what you need to meet your marketing goals in 2021.
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